Domain buyer beware.

I own the domain alchemii.net. The other day I got the following email from zipdomains.com:

Our company specializes in acquiring expired domain names to help individuals and businesses protect their brand online.

The domain name ALCHEMII.COM expired recently and we were able to secure it.

We noticed that you own ALCHEMII.NET and felt that you may be interested in acquiring the .COM version of your existing domain name.

It is available for a one-time fee of only $49.00 USD.

Now if they wanted that domain (I did) most people would go ahead and pay zipdomains the $49. But on a whim I went to godaddy.com, where I purchase my domains. There I was able to acquire alchemii.com for a mere $9.95, a savings of almost $40. It turns out that zipdomains hadn’t really acquired it, and were waiting for me to ask them to buy it for me, making a quick profit.

When someone offers you a deal it never hurts to spend a moment or two to see just how good a deal it is.

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Being human.

I often work with startups, helping get their ideas solidified into products. Rather than work for them I partner with them. Sometimes I help them with design, and sometimes I write some code for them. These companies are at different stages of maturity, as are their founders, and they are learning, and making mistakes along the way.

I recently worked with one early-stage startup. The idea was good and the founders were driven – a recipe for success. But there was one concern I had and no matter how many times I pointed it out they couldn’t seem to fix it.

Basically, they kept referring to me and anyone who wrote code as a "development resource". And other terms that were just as bothersome.

I’m not a "development resource". I’m a person. We don’t refer to a CEO as an "operational resource" do we?

It isn’t just startups that suffer from this affliction. Large corporations do it too. And there’s no better way to demean your employees.

Be human. Try treating your development resources as people. They’ll appreciate it.

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